Under the White House voluntary AI commitments (2023-07-21), participating companies committed to develop robust mechanisms — including provenance and/or watermarking — so users can tell when audio or visual content is AI-generated.
- Committed 2023-07-21
- Due develop provenance/watermarking for in-scope AI-generated audio-visual content
- Evaluated 2024-07-21
- Ruling partial
Why this ruling
Some signatories shipped provenance tooling (e.g. Google SynthID, C2PA Content Credentials), but a 2025 academic review found deployment across publicly available products was uneven a year on; recorded as partial.
Cite this commitment
Overdue. "Develop provenance or watermarking for AI-generated content (2023 voluntary commitments)." Overdue, 2024. https://overduetracker.org/c/wh-voluntary-watermarking-2023 (retrieved 2026-06-19).